Ping-pong, snacks, and segways: on startup culture

I have to admit, I’ve always been a little skeptical of the idea of the “fun-loving tech startup” — companies full of geeks lounging on bean bag chairs and playing ping-pong. The idea that a pampering environment could stimulate creativity and lead to wild success in the great internet frontier always seemed a bit trite. Weren’t these really just a bunch of geeks who got lucky, now attributing their success to some nebulous inspiration found between the primary-colored walls of their offices?

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